During the age of piracy, Jolly Roger flags were created by pirates to identify their ships and each flag was unique to that pirate. Since 1904, Tampa Bay has embraced the tradition of Gasparilla and its fearless leader, Jose Gaspar. This tradition, unlike any other, inspired our beloved Proper Roger flag. A true gentleman’s version of the Jolly Roger. While the traditional Jolly Roger flag instills a bit of fear and mischief, our Proper Roger flag adds a level of sophistication and embraces the spirit of the modern pirates we are, enjoying a little mischief in life’s adventures, while maintaining our values and manners.